Digital Marketing Services for Small Business

One of the foundations of a well-rounded marketing strategy is Organic SEO, which entails optimizing your website and creating engaging content that makes potential customers interested in what you have to offer.

I offer custom packages to fit your needs – every business is different, especially every small business. I create custom approaches for every client because if there’s one thing I’ve learned, it’s that one size DOES NOT fit all.

SEO is a long-term strategy which means that you should not expect immediate results. Good content is at the core of every solid SEO strategy, and that takes time to produce and index online. Consistent reporting, quality content, and positive trends are key performance indicators of an excellent Organic SEO campaign.

All of my SEO strategies begin with keyword and competitor research, website audits, and strategy creation.

If it’s something that you have the time to handle yourself and you just want more information check out my SEO Training or Website Consultation!

There are over one billion daily users on social media platforms like Facebook and Instagram, making social media an excellent tool for accessing a readily available audience of new and existing customers.

The trick to social media is that it takes time and commitment. Posting intermittently or posting three times in one day when you haven’t posted in a few weeks is not as impactful as posting consistently, at least three times a week. Therefore, my social media services have a minimum of 12 posts per month to ensure that your audience receives consistent, timely, and relevant content from you.

I will manage your Facebook and Instagram Business accounts for you, including creating a monthly content calendar with seasonal posts and interacting with your audience every day that I share content. If you want good engagement, you need to go beyond simply posting an image – you have to show your followers that you are interested in them.

If you are ready to post content consistently, consider my marketing consultation service to help you develop a good hashtag, posting, and content strategy!

A common phrase in digital marketing is, “Content is King.” Well, that is undoubtedly true. While optimizing your website and creating valuable backlinks can help your overall appearance in search engines, it’s content that Google is scanning and serving in search results. Therefore, having quality content that answers questions or needs is a great way to rank higher and for more keywords in search results.

While your first instinct might just be to write a blog about the most recent happenings in your industry or within your business, developing quality content requires thorough research and sound strategy – all of my content is created with SEO in mind.

My content creation process includes extensive competitor and keyword research to ensure that the content I develop effectively and competently answers a specific query. I don’t have a cap on the number of edits we allow because we want to make sure that you are proud of the information you provide on your site.

If you think your website needs more than just content, consider my Organic SEO service!

If you are ready to begin your digital marketing journey but are unsure where to start or have the time for SEO and Social Media, but you just need a strategy, then my consultation services are ideal for you.

Our Marketing Consultation is perfect for small business owners who know their goals and who they want to reach, but don’t know how to get there or what platforms make the most sense for them. This consultation includes collaborating on a marketing strategy, up to one year in length, that will consist of marketing channels, budgets, goals, and demographics. You can take this strategy and execute it yourself, or I am happy to help fill in the gaps.

Website Consultation is an excellent option if you are building a website from scratch or redoing your current website. I can help you determine a sitemap, content needs, overall timeline, desired functionality and overall intention of the site. I work with reliable website developers to make sure you are getting the website you deserve!

This training is if you are either 1) brand new to SEO and want to learn how it works or 2) familiar with SEO but not sure how to execute it on your website.

It will include a high-level overview of the different types of SEO, how each type of SEO works, and how search results are determined in Google. However, suppose you are interested in doing a deep-dive on your website and skipping the high-level information. In that case, this training will include a complete optimization of one page of your website as a demonstration.

The goal of this service is to give you digestible, actionable information related to your SEO and SEO as a practice.

If you don’t want to learn SEO, but you know you need SEO, contact me today to learn more about our Organic SEO for small businesses.